The Italian Trade Commission - ICE - Sponsors of Bellavita Expo!

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The Italian Trade Commission (ICE) helps promote the best in Italian produce worldwide, making them a worthy ambassador of bespoke food and beverages coming to the show. ICE is the Government agency that supports the globalisation of Italian firms, under the Ministry of Economic Development’s strategies. ICE helps to develop, facilitate and promote Italian economic and trade relations with foreign countries, focusing on the needs of SME, their associations and partnerships. ICE sustains Italian firms in their internationalisation processes and promotes the marketing of Italian goods and services, Italian investments, as well as the image of “Made in Italy” products worldwide.


ICE provides information, support and consultancy to Italian companies on foreign markets, promoting and fostering export and cooperation in all areas - industry, agricultural and agri-food, services, etc. - with the target of increasing their presence and making it more effective on international markets. ICE works closely with the Italian Regions, the network of the Italian Chambers of Commerce, business organisations and other public and private entities.
ICE headquarters are in Rome, with a large network of offices around the world and acts as “Trade Promotion Sections” of the Italian Embassies or Consulates.


The Italian Trade Commission - London office helps to develop, facilitate and promote Italian and UK trade relations, focusing on the needs of SME, their associations and partners. ICE London assists more than 1500 Italian companies per year and, since 1947, promotes Italian products and services, Italian investments, as well as the “Made in Italy” image. ICE London, also, assists UK companies interested in investing in Italy and “Made In Italy” products.

ICE will be hosting a number of informative masterclasses and talks at the Expo to include:


SUNDAY 18TH JUNE
11.00 - JUDY RIDGWAY
Olive Oil Tasting Masterclass


MONDAY 19TH JUNE
9.00 - ITA OFFICERS
Italian Food & Wine import in UK


11.00 - WINE IMPORTERS
UK Wine Import talk


12.30 - GENNARO CONTALDO

Italian Food in UK


14.15 - GIORGIO LOCATELLI

Italian Cheeses


TUESDAY 20TH JUNE


11.00 - CLARE BENFIELD
Pizza trends in UK


12.00 - RETAIL PANEL - ‘HOW TO STAY
AHEAD OF THE GAME’ WITH SOME
OF THE UK’S LEADING RETAILERS
Wine & Spirits


14.00 - FRANCESCO MAZZEI
Charcuterie & cured meat



Register for your free ticket to the show!